Today’s marketing platforms have blessed us with a unique opportunity to build authority and thought leadership like never before. But lots of people are still getting it wrong. It is Will’s passion to help businesses grow their influence online by creating one-of-a-kind content, finding people who want to consume that content and then nurturing those people into customers.
Will is the creator of the SEO Spider’s Web, a unique interpretation of the content strategy used by some of the world’s savviest online marketers, and has had his content featured on The Huffington Post, HubSpot, MarketingProfs, Quick Sprout, Social Media Today, Yahoo News and Business2Community. He is the Managing Editor at Bluewire Media, voted Smart Company’s Top Business Blog in Australia and Blog Editor at JeffBullas.com.
Before starting his own business Will led marketing for the launch of Dr. Peter Fuda’s international best selling book Leadership Transformed, and has grown multiple online communities for Peter, a globally recognised management practitioner, thinker and researcher.
To support his entrepreneurial dreams Will has undergone rigorous academic study; a Bachelor’s degree in Commerce (Marketing) and a Master in Business Administration (MBA).
If you share Will’s passion for entrepreneurship and online marketing connect with him on Twitter, LinkedIn and Google+.