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How to Create a Buyer Persona for Your Blog Header Image

How to Create a Buyer Persona for Your Blog

By Will BluntStrategy13 Comments

  Let’s say for a moment that you want to go camping this weekend. Where are you going to go? Will you just jump in the car, drive into the wilderness and pitch a tent anywhere? Probably not. Instead, there are probably a number of questions you are asking yourself about why, where and how…

 
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How to Write Blog Content Like a Boss - Header Image

How to Write Blog Content Like a Boss (Step-by-Step Process)

By Will BluntCreation45 Comments

Ok, I’m hardly a ‘boss’. But bear with me for a second. A little while ago I started producing seriously long blog content… 4,000 words, 5,000 words, even a couple of posts that cracked 7,000 words! It became obsessive – this was my strategy to go from unknown, to respected and noteworthy. But there was…

 
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Blogger Outreach - Header Image

Everything You Need to Know About Blogger Outreach

By Will BluntPromotion20 Comments

Have you ever decided NOT to purchase something because you didn’t BELIEVE what the marketing was telling you? This is true for most of us. We are uncertain and pessimistic about new things because we have been let down in the past. Our subconscious tells us that if something seems too good to be true,…

 
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Email list building header image

List Building – Get More Email Subscribers Than You Can Handle

By Will BluntConversion20 Comments

Why should we care about building an email list? I asked myself this question as I sat down to research for this post. Of people that use the internet, 85% of them use email as a medium for communication. In contrast, all of the social media networks combined cover only 62% of internet users. So…

 
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Ultimate Guide to Effective Blog Design

The Ultimate Guide to Effective Blog Design

By Will BluntConversion Strategy26 Comments

Confession time… I’m not a blog design guru. What I am good at is observing, learning and applying what works for other people in my own unique way. That’s what this post is going to be about; how I have consumed so much information online, that it somehow regurgitates itself as a nice looking, highly…

 
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15 Ways to Get Backlinks

15 Ways to Get Backlinks That Won’t Kill Your Search Traffic

By Will BluntPromotion Strategy58 Comments

Some of the most renowned sites on the internet experienced a plummet in organic traffic as a result of Google’s Panda updates. This has left a lot of us uncertain about what works and what doesn’t when it comes to search rankings and SEO. One thing we can be certain about is that when an authoritative…

 
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Guest Blogging Benefits Header

7 Benefits of Guest Blogging (Plus 2 Case Studies)

By Will BluntConversion Promotion Strategy3 Comments

Are we done with guest blogging? I hope not. Sure the landscape is changing, and we need to adapt our approach accordingly. But guest blogging is still one of the most effective growth tactics for you and your business. Let’s have a look at seven reasons you should consider using guest blogging to grow your business;…

 
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The Real Reason We Can't Create Consistent Blog Content

The Real Reason We Can’t Create Consistent Blog Content

By Will BluntBlog Management Creation9 Comments

Coming up with blog post ideas is easy. There are 1000’s of blogs, webinars and free resources available that are dedicated to solving this perceived challenge. Yet consistently publishing blog content remains a hurdle for most content marketers. Why? Because ideas aren’t the problem. I’ll confess, I thought ideas were the problem once myself. In fact I sat down to…

 
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30 Factors to Launch and Run a Successful Business Blog

By Will BluntBlog Management Strategy48 Comments

There is no universal method to launch and run a successful business blog. In fact, without proper guidance, learning and direction successful execution is far too often out of reach. There are countless levers that need to be pulled, prodded and released simultaneously for your blog to rise to the top. And only a small fraction of…

 
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How Blogging Contributes to Business Growth [Infographic]

By Will BluntStrategy3 Comments

Are you unsure if blogging is a worthwhile investment for your business? Neil Patel created and shared the below infographic on his Quick Sprout blog. I felt compelled to share it with the Blogger Sidekick community. Why? This infographic presents some undeniable stats, quotes and case studies for why blogging is a great tactic for…

 
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